Thamesmead based record label StupidMadFresh ENT have already produced Paul Stephan, who has taken the music industry by storm with his own style of grime and his fashion sense, but meet Ja£ Juelz, another Grime emcee from the South East of London. His new single/video ‘Keep Calm’ has just been released, and is an infectious, rhythmic grime riddim with good vibes. Ja£ drops bars with great delicacy, delivering one lines flows, tongue twisting and fast flowing lyrics, filled with some entertaining punchlines too. This grime banger is aimed at those types that seem to be always bringing some drama to you, with Ja£ Juelz telling them to keep calm. There’s nothing calm about this song though, it’s a madness! Watch the visuals, filmed in an urban environment with striking graffiti art all around, as well as around Ja£ Juelz’s area, with some cameos also appearing. Check out the video below and leave your thoughts and opinions in the comments section.

Filmed and edited by @wowa_

Follow Ja£ Juelz:
https://twitter.com/JaeJuelz
https://www.instagram.com/jaejuelz_smf/
https://soundcloud.com/jaejuelz
https://soundcloud.com/stupid-mad-fresh

 
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